First Farmers and Merchants Corporation (OTC PINK: FFMH), the holding company for First Farmers and Merchants Bank, is pleased to announce the recent appointment of Molly T. Hissong as the new Chief Marketing and Communications Officer. Hissong will play a pivotal role in advancing the bank’s vision and growth initiatives.
“Molly brings a wealth of experience, a fresh perspective, and innovative thinking to our team,” stated Brian K. Williams, Chairman and CEO of First Farmers. “She will be transitioning into her role under the mentorship of Rory Mallard, Chief Banking Officer, to realign and enhance the role of marketing, both for our customers and within our organization.”
In her new position, Hissong will spearhead the bank’s marketing strategy, overseeing all communications, and enhancing the overall customer experience. Her key responsibilities will include strategic marketing leadership, brand management, digital marketing planning and oversight, and internal and external communications. Additionally, Hissong will oversee budget management, market research and analysis, vendor relations, and team development.
Prior to joining First Farmers, Hissong served as Senior Associate Vice President for US Community Credit Union, leading both the marketing and wealth management divisions for the Middle Tennessee financial institution. She holds both Credit Union Compliance Expert and Wealth Management Program Manager designations, both earned during her tenure at the credit union. Hissong managed all internal and external communications, compliance approvals, media buying, content creation, digital marketing, and onboarding. She successfully launched a text messaging platform for the credit union in 2022, a website conversion in early 2024, and played a pivotal role in the credit union’s recent core systems and online and mobile banking conversions.
Hissong relocated to Middle Tennessee in 2017 where she currently resides with her husband and son. She is a graduate of the University of Wyoming holding a bachelor’s degree in Marketing, Communications, and Journalism. She officially began her role with First Farmers in August, and her expertise promises to bring significant advancements to the bank’s marketing and communications efforts.
About First Farmers and Merchants Corporation and First Farmers and Merchants Bank
First Farmers and Merchants Corporation is the holding company for First Farmers and Merchants Bank, a community bank serving the Middle Tennessee area through 22 offices in seven Middle Tennessee counties. As of September 30, 2024, First Farmers reported total assets of approximately $1.9 billion, total shareholder’s equity of approximately $145 million, and administered trust assets of $6.2 billion. For more information about First Farmers, visit us on the web at www.myfirstfarmers.com under Investor Relations.